John Gray Marketing enables us to have, on tap, the resources of a top tier marketing department, without the overhead. As a boutique practice our needs are specialised and require someone with well developed knowledge of the Queensland legal market. John’s experience has been invaluable in developing our credentialing documents and tender documents and in setting our marketing and client strategy. I have no hesitation in strongly recommending John to any legal firm. Rohen Cullen, Principal, Franklin Athanasellis Cullen Lawyers
“Most enjoyable session of the day.” “Interesting and informative.” “Some good ideas for improving business.” “Very informative and practical for lawyers.” “Good tips – good paper!” “Excellent presentation.” Feedback from attendees at John Gray’s “Building Your Practice” presentation at LegalWise seminars 16 and 18 November, 2011.
John’s approach to marketing our firm clearly displays the experience he’s had both from a marketing perspective and as a provider of professional services himself. John knows intimately that challenges of time and cost can too easily frustrate the marketing strategies and goals set for our business. As a result, his focus is to develop a clear strategy, and ensure tasks fit within that strategy and can readily be achieved without taking your eye off the work to be done. Ben Gouldson, Partner, Clifford Gouldson Lawyers
Being a small firm, marketing is one of the jobs that always seems to fall between the cracks. We have hired John on a permanent basis to manage, co-ordinate and organise the firms marketing plans. What’s even better is that John actually makes it all happen. We have noticed a significant increase in the quality of our work thanks to John – long may the relationship continue! Shane Charles, Director, Condon Charles Lawyers
John has been providing Fox and Thomas with marketing services for many years. We take enormous comfort in the fact we have instant access to professional advice and guidance when handling all our marketing and promotional activities. We have cost effective support without the need to retain or train specialist staff and carry that overhead. His advice has proven to be “spot on” using his comprehensive background in the legal profession. Richard Hawker, General Manager, Fox and Thomas Business Lawyers
John Gray Marketing have been consulting to Insight for over 10 months. In that time, John has repeatedly shown that he can deliver the goods! He has helped with a range of issues varying from our revamped website www.insightcpa.com to our product and service fact sheets. His common sense and thorough approach has been ideal for Insight as we grow our presence in the Toowoomba market. Peter Crothers, Partner, Insight Business & Financial Services, Goondiwindi & Toowoomba
A valued colleague, John Gray is all about results. I have no hesitation in recommending John Gray as a true law firm marketing professional. Kristie Fankhauser, Marketing Director, McCullough Robertson
I am happy to say, “Your recent presentation on Building Your Practice with Minimal Cost was one of the most informative, practical and interesting that I have attended in a while.” Kevin Thomas, Lawyer, Lenz Moreton
John Gray has been providing marketing support services to Fox & Thomas for a period of more than 4 years. He has helped us project the image we were seeking to market and managed major projects – including a website renewal. John provides onoing refreshing of our website as well as countless adjustments to bulletins and publications. We are very pleased to be supported by John Gray Marketing. Norman Fox, Director, Fox and Thomas Business Lawyers
I was very fortunate to have worked with John at Deacons. He is a very knowledgeable marketer who quickly gains the trust and confidence of partners and other key stakeholders. He listens well, takes time to understand the environment and circumstances, and then provides a solution or options that are easy to implement and maintain. He has a very calm approach to all situations. During his time at Deacons he managed staff. He was well respected – he treated everyone fairly, was quick to recognise their strengths, always available to coach and develop staff, and provided praise and credit. Sue Woodward, (former) National Marketing Director, Deacons (now Norton Rose)
John is a detail-oriented person and is very good at using the resources already available within a company to help build a profile. John quickly builds rapport with his clients and colleagues. His enthusiasm is infectious and you can’t help but get on board with his ideas! Lauren Barker, Estate Planning, Condon Charles Lawyers
Having worked with John at Deacons, I am happy to provide this endorsement. John is a wonderful mentor and a fantastic manager. His background in law, combined with his experience in business development, gave him a unique combination of skills not usually found in legal marketers. John helped me to build on my understanding of marketing and business development through imparting his knowledge to me and providing me with a soundboard to discuss ideas with. John’s responsibilities at Deacons included; designing and implementing the practice group’s strategic plan, managing the national budget, promoting the groups successes in the market, managing direct and indirect reports, developing client specific business development plans and managing tenders and capability statement responses. Laura Nicholls, (former) Marketing Co-ordinator, Deacons (now Norton Rose)
John is an excellent manager. During his time at Deacons, he made quite an impact – quickly developing a rapport with the partners in the Property group and was highly respected, not just amongst the partnership, but within the national marketing team as well. John is very strong technically and, as a practising lawyer, has the advantage of viewing business development from a lawyer’s perspective as well as a marketer’s. Natalie Murray, Marketing Co-ordinator, Norton Rose
John worked well as a leader and was a valued member of our Murdoch Lawyers team. John’s role included the responsibility to design and implement the firms strategic marketing plan, and introduced individual marketing plans for our team to captivate our target audience. Catherine Kirkwood, General Manager, Murdoch Lawyers.
John has an excellent knowledge of effective marketing strategies for professional service businesses. I’ve worked closely with him to deliver sales training to professional services firms and he demonstrates a clear understanding of what works and why based on his years of first hand experience. Stuart Ayling, Chief Sales Strategist, Marketing Nous Pty Ltd