Law Firm Marketing Services
Strategy. Guidance. Implementation
Our law firm marketing services cover all aspects of marketing for lawyers.
We don’t overvalue the latest trend in marketing just to sell you a product.
Whether you’re an established firm, just starting out, a sole practitioner or a large firm – we can meet your law firm marketing needs.
Our “on call marketing manager” retainers are our most popular service line.
This involves a fixed term, fixed fee arrangement that provides you with the benefits of a senior legal marketing manager at a level to suit your requirements at a fraction of the cost of a full-time equivalent role.
Most importantly these services are provided by someone that understands law firm marketing, not just a generalist marketer. We understand the practice of the law and we understand marketing for lawyers.
Strategy & Tactics
Make the right strategic choices with guidance based on more than 25 years of law firm marketing experience.
Expert Guidance
We work with your internal resources to provide maximum value for money.
Implementation
Getting in and getting it done! We make sure your plans actually happen.
Specific Services to Meet Your Needs
Strategy, Planning & Management
Legal marketing strategy
Section, key staff or key client marketing plans
Marketing budget
On call marketing manager
Publications
Newsletters, brochures, profiles & capability documents
Brand management
Proofing and editing
Instructing graphic designers
Profile & Promotions
Media releases
Liaising with advertisers, promoters and salespeople
Sponsorships
Web, Email & Social
Keeping content current!
Writing and editing content
Managing website projects
Social media management
Email newsletters
Performance reporting
Seminars & Events
Event strategy and planning
Topic identification and focus
Venue identification and liaison
Target market identification
Coaching & Education
Marketing for lawyers coaching and education sessions
Regular marketing tips & tactics emails
Client Service
Strategies for client satisfaction
Client feedback programs
Client’s viewpoint reviews
Client/Referrer reward programs